anata

Marketing

Your Amazon ad spend, tied to what it sold.

For Amazon brands bleeding on ad spend they cannot tie to sales.

Free advertising audit

See what your advertising should do next.

Start with an immediate Strategy Audit, then prepare the reports for a deeper advertising review.

No account connection required. By submitting, you agree that Anata may email and call you about your results and relevant services. Unsubscribe anytime.

Drop your ASIN. See where the spend went, before you pay us a dollar.

The problem

Spend goes out every day, but you cannot say which dollars turned into sales and which just disappeared.

How it resolves

We tie every campaign back to revenue, so each dollar has a job and a result you can read.

The problem

Bids were set once and left alone, so the account drifts while the market moves under it.

How it resolves

Operators review the account on a set cadence, adjust bids against what is selling now, and cut what is not.

Advertising Engine review

See the decision, not just the metric.

ACoS is one signal. Anata reads the product objective, profit, inventory, search-term evidence, campaign structure, and retail readiness before it recommends what happens next.

Harvest objectiveIllustrative decision

Protect the converting search term.

Demonstrated demand should not disappear into a waste rule.

Evidence read

  • The search term has generated orders.
  • The term is still active at its source.
Guardrail. Manage the bid before treating proven demand as a negative.

How we run it.

  1. Audit against revenue

    We read every campaign against the sales it actually drove, not against clicks or impressions.

  2. Restructure around what sells

    We rebuild the account structure so budget flows to the products and terms that convert.

  3. Cut wasted spend weekly

    We trim the search terms and placements that spend without returning, on a weekly pass.

  4. Report profit, not vanity

    You get a report on ad spend, sales, and ACoS, not a wall of metrics that hide the number that matters.

We run the whole motion in the open, so the proof is the process, not a number on a slide.

Two ways to run it.

Done with you

Your team runs the platform day to day. Our operators review the account and coach the calls, so the expertise transfers while the spend stays in your hands.

Done for you

We run PPC end to end. Structure, bids, negatives, and reporting are ours, and you get the profit picture without the daily work.

Move up a tier when your time or your team runs out, not when the tool does.

Running the ads is half of it. We ship your orders too. See how →

Questions, answered.

Do I keep control of my ad account?
Yes. The account stays yours. We work inside it with the access level you grant, and you can see every change we make.
What is the difference between managing PPC myself and handing it to you?
On the done with you tier your team runs the platform and we review and coach. On the done for you tier we run it end to end. You move up a tier when your time or your team runs out, not when the tool does.
Which ad types do you manage?
Sponsored Products, Sponsored Brands, and Sponsored Display within Amazon Ads. If you are ready for DSP and retargeting, that is a separate motion we can walk you through.
How do you decide what to cut?
We cut spend that does not tie back to a sale over the review window. Every trim traces to a search term or placement that spent without returning, and it is in the report.

Ready when you are.

Drop your ASIN. See where the spend went, before you pay us a dollar.