anata

Case study

SeroVital: Amazon from $12K/day to $33K/day, margins preserved.

A science-backed health and beauty brand selling across ecommerce and retail. Here is what was in the way, what we changed, and what the published result does and does not measure.

Anata Intelligence sales over time view, shown with sample data.

Anata Intelligence, sample data

The same platform trial users get.

The measurement behind the headline.

Average daily Amazon revenue moved from $12K/day before our work to $33K/day after it, while profit margins were preserved.

This is a result across the marketing mix, not an isolated PPC effect. The public summary does not include account exports or a controlled experiment.

The situation.

Catalog issues and pricing that varied by item size across outlets, plus an ad strategy caught mid-shift from a science-led identity to a more contemporary one. No channel had the full picture.

How we did it.

We named the specific problems first: the catalog, size pricing and ad positioning.

We fixed the catalog issues and the size-pricing variation across outlets.

We built a unified team and sales funnels across all channels, one plan for every channel.

We launched new products like GlowSticks and modernized the ad strategy.

What we can and cannot show you yet.

Before and after: an average of $12K/day on Amazon before, $33K/day after, with margins preserved.

Campaign volume: the number of campaigns and keywords we managed for this account is not part of the published summary, so we do not quote one here.

Ad results over time: ACoS, TACoS and ROAS for this account are not part of the published summary, so this page does not report them. Ask us on a walkthrough what we can share privately.

$12K/day
Average daily Amazon revenue before
$33K/day
Average daily Amazon revenue after

SeroVital, an Anata client.

See what it does on your own data.

Start your free 14-day trial of Anata Intelligence. Plans from $99/mo after the trial.