Amazon Advertising Increasing Organic Rank

Running Amazon Advertising is a powerful way to increase your organic rank on Amazon, but it requires a strategic approach. Here are some tips to help you maximize your results: Identify your target audience Understanding your target audience is the key to creating effective Amazon ads. Look at customer reviews, sales data, and Amazon’s own […]

Amazon Going Easy on Some Sellers Using Fake Reviews

In the last few years, Amazon has begun a serious crackdown on fraudulent reviews on its platform. This is in part due to pressure from the U.S. Federal Trade Commission. However, it is also because review manipulation damages the credibility of their platform. Many buyers use Amazon reviews to consider products regardless if they intend […]

How to Delete an Amazon Review And Other Important Review Questions

Reviews are vital to the success of any Amazon seller. They represent customer satisfaction and provide important information for potential new customers. Best of all, positive reviews help your listings’ rankings, leading to more impressions and more conversions.  That is why today we’re going to discuss some of the major questions surrounding reviews. How Do […]

How to Get Reviews on Amazon in 2022

Everyone wants to see good ratings when they are thinking about buying a product. Many people may even select one product listing over another because one has better reviews — even if it is the same product from the same manufacturer.  Two years ago, in 2020, Amazon moved from “Reviews” to “Ratings.” The new “Ratings” […]

What to do When your Amazon Seller Account Gets Suspended

If you are reading this article, it is likely that you have recently read the shocking, saddening news that your Amazon account has been suspended. This can be extremely unsettling for both the most experienced sellers and those who have just stepped into their Amazon merchant journey. You may be wondering about the future of […]