Are you spending too much on Amazon ads? anata creates the perfect advertising strategy to lower your advertising costs
Having the right images and keywords is essential for telling your brand story and converting shoppers on Amazon.
Our creative team keeps your listings looking stunning!
Copycat products, IP violations, and content stealers can destroy your brand reputation on Amazon. Our team will help you protect your brand.
Our strategy is based on extensive research. We use a mixture of in-house data and Amazon scraping tools to make informed decisions.
Sub 24 hour shipping times!
Our clean, climate controlled facility can store any type and size of products.
Our team and facility is OSHA certified to handle your HAZMAT products.
Some products need a few finishing touches to make them retail-ready. Our team can handle any task!
Running out of stock can destroy your Amazon account health. We will forecast your inventory to make sure your inventory levels remain optimal.
Have an Amazon issue causing major headache? Our team of experts can tackle any Amazon Seller Central problem from Brand Registry and IP Violation issues, to FBA and inventory management.
We've partnered with several brands, becoming a reseller of their product on Amazon. This is a great way to get started selling your product on Amazon!
View your top competitors sales performance on Amazon and gain insight on the highest converting keywords in your category + much more!
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Using the Profit Calculator from anata, you can estimate your fees and fulfillment costs. Helping you find the best price for maintaining healthy margins!
Amazon Models: FBA, FBM, or WholesaleJanuary 27, 2025
FBA Wholesale vs PLJanuary 27, 2025
Using a flat file for Amazon is one of the best ways to manage your listings if you deal with more than just a handful of products. It’s a bulk-upload spreadsheet that lets you add or update product info without having to do it manually in Seller Central one by one (which, let’s face it, can get tedious real quick). Here’s how you get started: Grab the right template: Go to Seller Central → “Inventory” → “Add Products via Upload,” and download the template for your specific category. Amazon is super particular about product categories, so double-check that you’ve got the right one before you start. Fill it out carefully: Open the file in Excel (or whatever spreadsheet tool you prefer). At first glance, the columns might look overwhelming, but don’t stress—most of them aren’t mandatory. Focus on the required fields, like SKU, product title, price, and quantity. If you're updating existing listings, you only need the SKU and the fields you're changing; leave everything else blank. Pay attention to the formatting rules in the “Data Definitions” tab. Amazon’s system is finicky, so even small mistakes (like an extra space or using the wrong unit for weight) can mess things up. Validate your file: Before you upload anything, run your file through Amazon’s “Check My File” tool. This step catches errors early and saves you a ton of headaches. Trust me—don’t skip it. Upload it to Amazon: Go back to “Add Products via Upload,” choose your file, and upload it. After it is processed, check the “Monitor Upload Status” page. If there are any errors, Amazon will give you a report showing what went wrong so you can fix it and try again. Tips to Avoid Frustration Test with a small batch first: Don’t upload hundreds of SKUs in one go until you’re confident the file works. Keep a clean backup: Save an untouched flat file copy before editing. If something goes sideways, you’ll have the original to fall back on. Patience is key: Amazon’s processing can be slow sometimes. Give it a bit before panicking if it doesn’t go through immediately. Flat files aren’t as scary as they look. Once you’ve used them several times, you’ll wonder why you wasted time doing things manually in Seller Central. They’re a lifesaver for bulk updates and efficiently scaling your business. January 27, 2025
If you’re just getting started with Amazon product research and want to keep costs down, there are actually some solid free tools you can use to get the job done. Here’s a quick rundown of a few options I’ve personally found helpful: Amazon’s Own Search Bar: This might sound basic, but don’t underestimate it. Start typing keywords related to the product niche you’re interested in, and Amazon’s autocomplete will give you insights into what people are actively searching for. It’s a quick, free way to find trending products and related terms. Helium 10’s Free Plan: Helium 10 offers a free version that gives you limited access to tools like the Chrome extension for product research and some keyword research capabilities. You won’t get the full suite of features, but it’s a good starting point for basic product validation. Keepa: Keepa’s free version is a lifesaver for tracking price history, sales rank, and product trends over time. The browser extension is straightforward and super valuable for spotting patterns in product demand or seasonal fluctuations. Jungle Scout’s Free Tools: While their full software is paid, Jungle Scout has a few free resources, like their Sales Estimator. It lets you plug in a product’s category and rank to estimate monthly sales. It’s simple, but it works. Google Trends: Not Amazon-specific, but a great way to validate product ideas. You can check if the product or niche you’re considering has consistent interest or if it’s just a passing fad. FBA Calculator (Amazon’s Free Tool): This tool helps you calculate fees and profits for products you’re considering. It’s especially useful if you’re trying to understand your margins before jumping into a niche. DS Amazon Quick View: It’s a free Chrome extension that lets you see sales rank and other product details without needing to click into each product. It speeds up your research process significantly. If you’re consistent with these tools and combine them creatively, you can get some great insights without spending a dime. And honestly, when you’re just starting out, keeping things lean is the way to go. Once you’re confident about a product or niche, that’s when it might be worth looking into paid tools for deeper insights. Hope this helps, and good luck with your Amazon journey!January 27, 2025
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